Turning pain into power: Joy Hoover is building safety, community, and change.
IG:@joyhoover didn’t wait for someone else to fix the problem. After losing loved ones to domestic violence, she turned her grief into @esoessafety Cosmetics — a smart beauty brand that uses lipstick cases with roofie test strips and panic buttons to help keep women safe.
But her impact doesn’t stop there. From grassroots organizing to running for Congress, Joy is proof that audacity, resilience, and community can create real change.
💬 What does audacity mean to you?
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